How to start your next business in 2021

Before we start

Starting a business is the in-thing especially over the lockdown period in the past year and for some a much-needed income stream following downturns in a number of markets

NOTE: It would be unethical to not start with a word of caution. If you’re going to do something, make sure it’s worth doing! Every business is time consuming. Ensure the commitment is there in advance and that you understand the journey ahead.

Is there a need for your idea?

What does the market look like or do you believe the market will look like in the next 12, 24 or 36 months? And what are the key indicators for the need and forecast.

Can you sell

Ideas are great, it’s where it all starts, however if you can’t sell then how do you plan to monetise your business?

Do you have anyone in your team or planned procurements with sales and marketing experience, who may be able to assist you in the beginning and as your business grows.

Before you start, have the sale in mind. Business is trade, trading your product and service in return for the profits you intend to make.

Your shop front

Over the past two decades more and more businesses have arrived online, crazily some only this year!

If you’re setting up a brick and mortar-based business, we advise an online prescience, don’t think you don’t need one.

Here’s an over on your website priorities:

  • Clearly show who you are and what you do
  • Be clear and easy to use
  • Compliant and optimised for search engines
  • Build a list to communicate your message
  • Easy checkout online
Social presence

There are so many platforms to promote your business and each has it’s pros and cons. Ensure what and who you are promoting to in your marketing messages suit the channel and medium.

Start by researching each platform if you’re unfamiliar and tailor content to suit.

Pandemic Proof

Lessons learned:

Who knows what’s next? The past year has been incredibly uncertain. Think ahead and ask how you your business can survive no matter.

What do you need to do in advance that can help your business thrive in any economy.

Great news to co-inside with this article, we have a Free webinar to help you!

And it’s FREE.

The webinar has been provided to help you on your journey and is designed to help at any stage of your business, from start-ups, established businesses or even anyone who pondering a new idea.

Performance Guide
    Posted in Business, Coaches, Consulting for Business, Entrepreneurs, Established Organisations, Start Up and tagged